PPC: Paid Search Advertising

Do you need to get traffic from Search Engines effectively? Do you need to improve your PPC campaigns? Then take advantage of hundreds of tasks available in the PPC map: PLA, Adverts, Sklik, Clicks, Search Terms, Quality Score, CPC, Tracking, Scripts, Ad Text Length, Display Campaigns, Check-ups, Feed management, Brand, KPIs, Ad Groups, Ads, Labels, Targeting, Match Type, Automation, Cart,…

Scope of PPC Map

  • 347verified tasks
  • 124free tasks
  • 23topics
  • 5 focus areas
  • 94task categories
  • 7experts
  • 182hours of work

PPC Map Pricing

Basic version of PPC Map
Free
1 year
Full version of PPC Map
from 47 EUR/monthly
1 year
Buy after registration

Price for the full Map version is based on a 12 month subscription with all updates. More about pricing.
You can test the tool functions on your first PPC tasks without any commitments in the Basic version. The Basic version contains 100+ tasks to get started with PPC.

Map Preview: PPC Task List

Hundreds of tasks in one place

Due to a lot of prassure from Google, which is leading the development of the paid online advertising industry, PPC Specialist are presented with new and new opportunities for campaign management almost every week. Keeping up with all the fast changes is demanding. You also need to decide, which of the 347 PPC tasks you should be paying attention to right now. The PPC Map will help you with that. Choose the tasks which are relevant for you right now – they fall into your current Maturity Level, they are sufficiently beneficial for your business and are adequately demanding.

PPC Tasks list
PPC Task List

Panel of Experts creating the PPC map

The PPC Map was created by 7 experts, that have spent 98 hours on the project.

Marketing Maps help me manage teams – speed up orientation, save time and help focus attention on the weak points. Moreover, it is a great study material for junior level colleagues.
Thanks!

Lukas Pitra

Ecommerce Consultant LukasPitra.cz


I am a big fan of working with checklists and the PPC Marketing Map helps not only to remember all the important steps in creating, taking over, managing and leading PPC campaigns, but also to realize what tasks (and in what sequence) need to be done.

Petra Větrovská

Czech PPC Specialist and author of "Klikařův průvodce" blog: Zaklik.cz


PPC is a field that changes (without exaggeration) almost every hour, and keeping track of all the changes is really challenging. With Marketing Maps you get clear, comprehensive, up to date and understandable instructions on what to do with PPC campaigns even if you don’t fully understand them. They help you focus on the right activity at the right time. You know what’s missing in your campaigns, what else you need to do and set up, and whether it makes sense to you.

Veronika Brindzová

Senior PPC Specialist and Google Trainer Veronikabrindzova.cz


I enjoyed working on this unique project, a knowledge base that will show you exactly what to do. It helps you answer if the given task is relevant for the project and WHEN to implement it. Marketing Maps are exactly what was missing in the field.

Lukáš Kolovrat

Senior PPC Consultant @ WebPrezent.cz


I am glad I could help with my experience to build such a complex and high-quality tool. I look forward to its further development and satisfied users to grow their online business.

Karel Hladiš

Marketing Team Leader @ Inizio


A comprehensive and most importantly an updated overview of everything that should be applied in PPC campaigns for their best performance. As a result, you won’t forget to incorporate something important during optimization. I was happy to help and share my experience.

Martin Zeman

Senior Freelance PPC Consultant MartinZeman.eu